About Us

The image features a logo with the word "IVEE" written in capital letters. To the left, there are multiple green squares of different shades and sizes grouped together.

From the beginning IVEE’s primary focus was to Improve Value and Enhance Experiences for our guests and partners. Through customer intimacy, operational excellence, employee expertise, and financial success we can deliver on our mission.

Customer Intimacy: Deliver exceptional experiences to our guests at every opportunity and touch point to ensure all our guests recommend our resorts to their friends.

Operational Excellence: Deliver operational excellence by focusing on improving the asset through responsible management and capital improvement.

Employee Expertise: Focus on employee engagement to ensure every associate is delivering the highest possible level of customer service.

Financial Success: Generate bottom line results through exceptional focus and financial rigor on increasing revenue while managing expenses in real time.

Our Mission

Serve People, Create Memories, deliver exceptional experiences – Improve Value by Enhancing Experiences.

Two people sit under a large patio umbrella outside a shiny, vintage-style trailer at dusk. The scene includes a charcoal grill, bicycles, and a vast scenic landscape, suggesting a relaxed camping atmosphere.
A serene camping scene at sunrise, featuring multiple colorful tents pitched on a grassy hillside with a vast expanse of mountain ranges stretching into the distance under a clear blue sky with scattered clouds. A person stands near the tents, facing the view.

Our Vision

Make a positive difference in the lives of the people and communities we serve, the owners we partner with and the associates who work at our Resorts.

Our Goals

Have vision clarity, communicating goals and strategies to all associates and partners. Focus on portfolio growth enhancing our marketability as a “Best in Class” Management Company. A focus on Customer Service using a Best Practice approach to deliver the highest level of service satisfaction.

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Our Leadership

You are in Excellent Hands With Our Team

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Tom Mason

Tom is responsible for the operations oversight and strategic vision for IVEE’s portfolio. Tom leads IVEE with over 35 years of hospitality experience. He began his hospitality career in 1981 with Hyatt Hotels and Resorts and went on to manage multiple hotel brands, including Hyatt, Hilton, Marriott, and Radisson. Most recently Tom served as SVP -Operations for Marcus Hotels and Resorts and their portfolio of 18 hotels. Tom brings extensive property management experience, managing multiple locations focusing on exceptional service and strong financial performance.

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Julie Tobin

Julie joined the team as Accounting Supervisor in January 2022.  She is a performance driven, Finance & Business Professional with more than 25 years of accounting experience. Her background includes working in various industries including property management, government, and religious institutions. She demonstrates strong skills in leadership, communications, customer service, and has the ability to improve processes and achieve results. Julie has a Masters in Professional Accountancy from Mississippi State University.

Julie oversees the IVEE accounting team, manages month end close, serves as liaison between company and capital partners, and collaborates with operations, property managers and other internal stakeholders. 

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Carrie Brown

Carrie is the Regional Manager for six of IVEE’s RV parks in the southwest. Carrie’s role for IVEE is to make sure that all her General Managers have all the right tools to be successful. Carrie has a background in construction and project management, and is passionate about teaching and helping employees grow in their positions. In the five years since Carrie has worked with IVEE, she has increased revenue and created policies and procedures that enhance the guest and employee experience. Carrie has been a full time RV’er for seven years and loves the camping lifestyle.

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Brad Blakey

Brad Blakey is a seasoned industry professional with a remarkable track record in hotel management and revenue optimization. Bringing Brad onboard as a revenue manager is a strategic move that provides IVEE with a unique vantage point into markets and competitors previously uncharted. His expertise ensures the continuity of best revenue practices across IVEE’s diverse portfolio of properties, where pricing plays a pivotal role in the success and satisfaction of guests, employees, and owners alike. Brad’s appointment is a testament to IVEE’s unwavering dedication to staying ahead of industry trends. His vast experience, particularly in the realm of boutique properties, aligns seamlessly with IVEE’s vision of elevating outdoor hospitality.

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MirandA Hatmacher

Miranda has joined the IVEE Team as an analyst in January of 2024. She is a recent graduate from the University of Georgia who completed her Bachelor of Business Administration in Risk Management and Insurance. Her educational background includes a strong focus on Financial Management, Legal and Regulatory Environment of Business, Commercial Property and Liability Insurance, and Corporate Risk Management. Miranda’s business mindset coupled with her love of the outdoors makes her an excellent addition to IVEE’s analyst team.

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Shanna Pleimann

Shanna Pleimann, Regional Manager at IVEE Group, brings over 14 years of expertise in the RV and hospitality industry. Starting her career part-time while pursuing a culinary degree, Pleimann progressed to full-time roles and eventually became a general manager.

In her new role at IVEE, she oversees four resorts, including Panama City Beach RV Resort, Port St. Joe RV Resort, Sugar Sands RV Resort, and Milton / Gulf Pines KOA. Pleimann is committed to ensuring efficient operations and helping her teams achieve their goals. Passionate about teaching and guest relations, she aims to add more properties to her portfolio and continue contributing to the hospitality industry.